Are there trade-offs in valuation with respect to greenhouse gas emissions, origin and food miles attributes?

Faical Akaichi, Rodolfo M. Nayga, Jr, Lawton Lanier Nalley

Research output: Contribution to journalArticle

12 Citations (Scopus)


This study measures consumers' willingness to pay for the attributes greenhouse gas (GHG) emissions during production, food miles and origin (local/non-local) of rice products and assesses the interaction effects (complementarities and substitutions) between these food attributes using a non-hypothetical experimental auction. Results typically show that consumers are willing to pay a price premium for rice that has lower GHG emissions, lower food miles and/or is local. Most importantly, consumers were found to trade off these three food attributes. The results also show that consumers do not perceive the attributes food miles and origin as perfect substitutes.

Original languageEnglish
Pages (from-to)3-31
Number of pages29
JournalEuropean Review of Agricultural Economics
Issue number1
Publication statusPublished - 2017
Externally publishedYes



  • food miles
  • GHG emissions
  • local
  • trade-offs
  • willingness to pay

ASJC Scopus subject areas

  • Agricultural and Biological Sciences (miscellaneous)
  • Economics and Econometrics

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