Combining eye tracking with economic experiments to measure willingness to pay: Case: Packaging redesign for a ready meal (17)

Terhi T. Latvala, Virpi M. Korhonen, Johanna Hanninen, Ellen J. Van Loo, Rodolfo M. Nayga, Jr

Research output: Chapter in Book/Report/Conference proceedingConference contribution

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Engineering & Materials Science

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