Evaluation of menu structure based on signal detection theory

Park Jong Soon, Rohae Myung

Research output: Chapter in Book/Report/Conference proceedingConference contribution

2 Citations (Scopus)

Abstract

The purpose of the study is to present a methodology based on the sensitivity (the ability to detect signal) of the user's fixation in the design and evaluation of products. Sensitivity provides a theoretical background in modeling the human eye movement using visual signal detection. When a visual search is on the way, more eye fixations are necessary to visually process complex and vague area. From the aspect of recognition, well-design information structures were hypothesized to have fewer number of fixation and high sensitivity because well-designed menu structures reflecting the users' mental model would be well match with the product's menu structure, resulting in reducing the number of fixations. In this study, we propose a methodology based on the analysis of the sensitivity of the user fixation to support the design and evaluation of a user-centered menu structure relative to the human perception of information structure.

Original languageEnglish
Title of host publicationSIGDOC 2008 - Proceedings of the 26th ACM International Conference on Design of Communication
Pages81-85
Number of pages5
DOIs
Publication statusPublished - 2008
Event26th ACM International Conference on Design of Communication, SIGDOC 2008 - Lisbon, Portugal
Duration: 2008 Sep 222008 Sep 24

Publication series

NameSIGDOC 2008 - Proceedings of the 26th ACM International Conference on Design of Communication

Other

Other26th ACM International Conference on Design of Communication, SIGDOC 2008
CountryPortugal
CityLisbon
Period08/9/2208/9/24

Keywords

  • Eye-tracking
  • Information architecture
  • Methodology support for usability evaluation
  • Signal detection theory
  • User-centered design

ASJC Scopus subject areas

  • Hardware and Architecture
  • Information Systems
  • Software

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  • Cite this

    Soon, P. J., & Myung, R. (2008). Evaluation of menu structure based on signal detection theory. In SIGDOC 2008 - Proceedings of the 26th ACM International Conference on Design of Communication (pp. 81-85). (SIGDOC 2008 - Proceedings of the 26th ACM International Conference on Design of Communication). https://doi.org/10.1145/1456536.1456553