Abstract
The consumer food market in the United States is nearly 1.25 trillion dollars. Much of this value is generated after the farm gate by firms in the food marketing system. This article covers the primary actors in this system with a particular emphasis on retailers and food service firms. The role of direct farm-to-consumer markets is also addressed. The article highlights important consumer and regulatory trends. These include food labeling requirements, food safety, the linkage between diet and health, the growth in functional foods, and concerns about the sustainability of food production and distribution methods.
| Original language | English |
|---|---|
| Title of host publication | Agriculture and People |
| Publisher | Elsevier |
| Pages | 196-212 |
| Number of pages | 17 |
| ISBN (Print) | 9780080931395 |
| DOIs | |
| Publication status | Published - 2014 Jan 1 |
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Keywords
- Competition
- Direct farm-to-consumer markets
- Food and health
- Food labeling
- Food manufacturers
- Food safety
- Food service firms
- Food wholesalers
- Functional foods
- Retail food markets
- Supercenters
- Supermarkets
- Sustainability
- Trade practices
ASJC Scopus subject areas
- Environmental Science(all)
Cite this
Food Marketing. / Thomsen, M. R.; Kyureghian, Gayaneh; Nayga, Jr, Rodolfo M.
Agriculture and People. Elsevier, 2014. p. 196-212.Research output: Chapter in Book/Report/Conference proceeding › Chapter
}
TY - CHAP
T1 - Food Marketing
AU - Thomsen, M. R.
AU - Kyureghian, Gayaneh
AU - Nayga, Jr, Rodolfo M.
PY - 2014/1/1
Y1 - 2014/1/1
N2 - The consumer food market in the United States is nearly 1.25 trillion dollars. Much of this value is generated after the farm gate by firms in the food marketing system. This article covers the primary actors in this system with a particular emphasis on retailers and food service firms. The role of direct farm-to-consumer markets is also addressed. The article highlights important consumer and regulatory trends. These include food labeling requirements, food safety, the linkage between diet and health, the growth in functional foods, and concerns about the sustainability of food production and distribution methods.
AB - The consumer food market in the United States is nearly 1.25 trillion dollars. Much of this value is generated after the farm gate by firms in the food marketing system. This article covers the primary actors in this system with a particular emphasis on retailers and food service firms. The role of direct farm-to-consumer markets is also addressed. The article highlights important consumer and regulatory trends. These include food labeling requirements, food safety, the linkage between diet and health, the growth in functional foods, and concerns about the sustainability of food production and distribution methods.
KW - Competition
KW - Direct farm-to-consumer markets
KW - Food and health
KW - Food labeling
KW - Food manufacturers
KW - Food safety
KW - Food service firms
KW - Food wholesalers
KW - Functional foods
KW - Retail food markets
KW - Supercenters
KW - Supermarkets
KW - Sustainability
KW - Trade practices
UR - http://www.scopus.com/inward/record.url?scp=85042839342&partnerID=8YFLogxK
UR - http://www.scopus.com/inward/citedby.url?scp=85042839342&partnerID=8YFLogxK
U2 - 10.1016/B978-0-444-52512-3.00114-5
DO - 10.1016/B978-0-444-52512-3.00114-5
M3 - Chapter
AN - SCOPUS:85042839342
SN - 9780080931395
SP - 196
EP - 212
BT - Agriculture and People
PB - Elsevier
ER -