I would not plant apple trees if the world will be wiped

Analyzing hundreds of millions of behavioral records of players during an MMORPG beta test

Ah Reum Kang, Jeremy Blackburn, Haewoon Kwak, Huy Kang Kim

Research output: Chapter in Book/Report/Conference proceedingConference contribution

Abstract

In this work, we use player behavior during the closed beta test of the MMORPG ArcheAge as a proxy for an extreme situation: at the end of the closed beta test, all user data is deleted, and thus, the outcome (or penalty) of players' in-game behaviors in the last few days loses its meaning. We analyzed 270 million records of player behavior in the 4th closed beta test of ArcheAge. Our findings show that there are no apparent pandemic behavior changes, but some outliers were more likely to exhibit anti-social behavior (e.g., player killing). We also found that contrary to the reassuring adage that “Even if I knew the world would go to pieces tomorrow, I would still plant my apple tree,” players abandoned character progression, showing a drastic decrease in quest completion, leveling, and ability changes at the end of the beta test.

Original languageEnglish
Title of host publication26th International World Wide Web Conference 2017, WWW 2017 Companion
PublisherInternational World Wide Web Conferences Steering Committee
Pages435-444
Number of pages10
ISBN (Electronic)9781450349147
DOIs
Publication statusPublished - 2019 Jan 1
Event26th International World Wide Web Conference, WWW 2017 Companion - Perth, Australia
Duration: 2017 Apr 32017 Apr 7

Other

Other26th International World Wide Web Conference, WWW 2017 Companion
CountryAustralia
CityPerth
Period17/4/317/4/7

Keywords

  • ArcheAge
  • Closed beta test (CBT)
  • Massively multiplayer online role playing game (MMORPG)
  • Online games

ASJC Scopus subject areas

  • Software
  • Computer Networks and Communications

Cite this

Kang, A. R., Blackburn, J., Kwak, H., & Kim, H. K. (2019). I would not plant apple trees if the world will be wiped: Analyzing hundreds of millions of behavioral records of players during an MMORPG beta test. In 26th International World Wide Web Conference 2017, WWW 2017 Companion (pp. 435-444). International World Wide Web Conferences Steering Committee. https://doi.org/10.1145/3041021.3054174

I would not plant apple trees if the world will be wiped : Analyzing hundreds of millions of behavioral records of players during an MMORPG beta test. / Kang, Ah Reum; Blackburn, Jeremy; Kwak, Haewoon; Kim, Huy Kang.

26th International World Wide Web Conference 2017, WWW 2017 Companion. International World Wide Web Conferences Steering Committee, 2019. p. 435-444.

Research output: Chapter in Book/Report/Conference proceedingConference contribution

Kang, AR, Blackburn, J, Kwak, H & Kim, HK 2019, I would not plant apple trees if the world will be wiped: Analyzing hundreds of millions of behavioral records of players during an MMORPG beta test. in 26th International World Wide Web Conference 2017, WWW 2017 Companion. International World Wide Web Conferences Steering Committee, pp. 435-444, 26th International World Wide Web Conference, WWW 2017 Companion, Perth, Australia, 17/4/3. https://doi.org/10.1145/3041021.3054174
Kang AR, Blackburn J, Kwak H, Kim HK. I would not plant apple trees if the world will be wiped: Analyzing hundreds of millions of behavioral records of players during an MMORPG beta test. In 26th International World Wide Web Conference 2017, WWW 2017 Companion. International World Wide Web Conferences Steering Committee. 2019. p. 435-444 https://doi.org/10.1145/3041021.3054174
Kang, Ah Reum ; Blackburn, Jeremy ; Kwak, Haewoon ; Kim, Huy Kang. / I would not plant apple trees if the world will be wiped : Analyzing hundreds of millions of behavioral records of players during an MMORPG beta test. 26th International World Wide Web Conference 2017, WWW 2017 Companion. International World Wide Web Conferences Steering Committee, 2019. pp. 435-444
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